Bringing everyday style online
A product and growth partnership for an everyday clothing brand.
Product · Backend · AI · Web · iOS · Android · Digital marketing
Alter Dimensions works across NU’s product and growth: backend, AI, web, iOS, Android, and digital marketing. NU is an everyday clothing brand whose online store spans shirts, polos, trousers, shorts, and layers. Our engagement reaches beyond the storefront into the broader product.
More than a storefront
The website is one part of our work with NU. Our scope also includes mobile applications, backend development, and AI. That breadth brings the different parts of the product into the same working relationship.
A collection to explore
Customers can browse by clothing category and explore variations in color, fabric, and fit. The store gives individual pieces their own product pages while keeping them connected to a wider collection.
Details before a decision
Product photography, size choices, and measurement information help shoppers consider an item before adding it to their bag. NU also offers sizing guidance, giving customers another way to approach the question of fit.
Product and growth together
Alongside development, Alter Dimensions provides growth and digital marketing services for NU. The relationship covers both the experience customers use and the work of helping the brand reach its audience.
Beyond the product page
Brand information, contact details, and return and exchange information sit alongside the shopping experience. Together, these pages give customers places to look when they want to understand the brand or need help with an order.
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